Warner Bros. Discovery recently disclosed its plans to introduce live sports to its streaming service, Max. Further leaks have shed light on what users can anticipate from this new offering. Here is a comprehensive breakdown of all the known details regarding Warner Bros. Discovery’s initiative to launch live sports on Max.
During Warner Bros. Discovery’s 2nd quarter 2023 earnings call, it was revealed that Max would soon begin streaming live news and sports. While specific content details were not shared at the time, the company assured that more information about the inclusion of live sports and news on Max would be announced in due course.
According to reports, the forthcoming Max tier will feature simulcasts of MLB, NBA, and NHL games, alongside select college sports games. These televised matches would be identical to those available through platforms like TNT, provided users have subscribed to a live TV streaming service or cable TV. It has been asserted by CNBC that no exclusive Max games are planned at this moment, although this could potentially change.
The upcoming Max tier, dubbed the Bleacher Report tier, will not only offer live games but also incorporate highlights and additional sports-related content. Warner Bros. Discovery plans to initially incorporate live sports into the existing Max subscription without any additional charge. However, come 2024, users can expect separate charges for accessing live sports on Max. Precise pricing details for this new tier have not yet been revealed. Currently, the ad-free version of Max is available at $15.99 for HD streaming or $19.99 for the new 4K plan. It is anticipated that live sports will be part of the higher-end packages on Max.
Reports suggest that Max will commence streaming live sports in October 2023. Warner Bros. Discovery intends to make further announcements about this service in the near future.
It is worth noting that at present, information regarding this new sports package is limited. However, it is expected to bear resemblances to Paramount+, which also offers live sports streaming. An official confirmation and detailed outline from Warner Bros. Discovery is still awaited.
As Warner Bros. Discovery expands Max’s offerings to include live sports, subscribers can look forward to enjoying a more comprehensive streaming experience, complete with access to real-time sporting events and additional sports-related content.
