In an unexpected turn of events, a vast number of DIRECTV customers received a surprising email from the company this afternoon. The email informed them that their previous access to Max, formerly known as HBO Max, is now being terminated. The reason specified in the email is a change made by the users to their AT&T Wireless or Broadband Accounts, which apparently led to the loss of their access.
However, upon investigating the matter, it appears that this may just be a glitch. Numerous readers who reached out to Cord Cutters News have stated that they made no alterations to their AT&T accounts, or in some cases, they didn’t even possess an AT&T account for wireless or broadband services.
When HBO Max initially launched, AT&T made a strategic move by providing it for free as an incentive to sell their wireless, home internet, and DIRECTV STREAM packages. Subscribers who opted for any of these services were entitled to complimentary access to HBO Max. Although AT&T no longer owns the platform as it transitioned to Max, they continued to offer this benefit to existing customers who remained on their current plans.
However, as of today, customers are receiving notifications that these free benefits will be discontinued, leaving many uncertain about the situation. Notably, it seems that customers still retain access to Max, suggesting that this announcement might be due to a technical error.
Cord Cutters News has reached out to DIRECTV for an official statement regarding this incident and will provide further updates as soon as more information becomes available.
